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Personal Loans Cash Advance

Is Advance America Legit? How to Avoid Scammers Pretending to Be the Company

Advance America is a legitimate company with lending licenses in various states. As a BBB-accredited lender with nearly 20 years of experience, it offers strong customer service and same-day loans.

But scammers have been impersonating Advance America with advance-fee loans. It’s a confusing situation because the company is legitimate and doesn’t scam customers. Scammers pretend to be the company to steal money from unsuspecting borrowers. 

Here’s an in-depth look at how the scam works and the exact steps you can take to avoid it. Plus, we share our take on the company’s financial products.

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Table of Contents

Is Advance America a scam?

Advance America isn’t a scam. It’s a licensed lender with genuine loan offers that follow legal guidelines. But some scammers are pretending to work for Advance America as part of an advance-fee scam:

Once you know what to expect with a scam, it’s easier to avoid it. Here’s what happens.

  1. Unsolicited text: A person pretending to be Advance America contacts you, usually by sending a text. The person offers you a loan or says the company has approved your application. The only issue? You’ve never applied for a loan or been in contact with “Advance America.”
Message from a scammer claiming to be a loan officer from Advance America claiming the recipient has been approved for a loan up to $7,000
Source: Reddit
  1. Payment request: After replying to the text, the scammer asks for a payment before you can receive the loan amount. They might request that you pay with a prepaid debit card, wire transfer, or mobile payment app. Some people report that the scammer asks to deposit money into their bank account and then asks for it back, making it similar to a money mule scam. Either way, it’s a scam
  2. No response or additional requests: After you send the money, the scammer never provides the loan and disappears, or they might make further requests and threaten you for not responding.

Advance America is aware of the scams and is taking steps to stop them.

The best way to avoid a scam is never to send money to a loan company as part of the application process. Some lenders charge an origination fee, but it’s never an upfront cost. Instead, the lender adds the fee to your total loan balance, and you pay it off over time.

How Advance America helps customers avoid scams

Advance America is aware that scammers are posing as company employees to steal money from people. The company is taking steps to educate potential customers and report the fraud. 

According to Advance America, everyone should take the following steps to avoid scams. 

  1. Never give personal information: Don’t share your full name, address, Social Security number, or bank account details. Legitimate companies collect that information through a secure platform during the application process. Remember, you need to apply for a loan. Lenders can’t randomly offer you a loan without reviewing an application and completing a credit check. 
  2. Call the company to verify: If you suspect you’re dealing with a scammer, hang up the phone or stop texting, and call the company directly. Use the official phone number from the company’s webpage, not the number the person used to contact you. For example, you can call Advance America at 1-844-562-6480 to confirm whether a text or call is legitimate. 
  3. Check for licenses: You can use a state-specific government database to check for company licenses. For example, you can confirm licensing at https://dol.wa.gov/ if you live in Washington state. Every state offers a similar tool. 
  4. Look out for aggressive language: You’re likely dealing with a scammer if the person is using aggressive, intimidating, or foul language. The Fair Debt Collections Practice Act clearly states that lenders aren’t allowed to speak to customers in that way.

What to do if you suspect a scam

Report the phone number, email address, and any other information you have about the scammer to the Federal Trade Commission.

Even if you fell for the scam and lost money, it’s important to file a complaint so law enforcement can collect information and help others avoid it.

How Advance America works 

Advance America offers different loans, including payday and title loans. These types of loans have higher fees and interest rates. The trade-off is that you can access the money much faster, and it’s easier to qualify.

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Here’s a brief overview of the financial products Advance America offers. 

Feature
ProductsPersonal loans, title loans, line of credit, payday loans, cash advances
Speed of advanceAs soon as same-day
Loan amounts$100 – $25,000, depending on loan type and state

Advance America pros and cons

Advance America isn’t a scam, but that doesn’t necessarily mean the company is right for you. You might want to consider the following pros and cons as you research personal finance companies.

Pros

  • Many in-person locations

    With more than 800 stores, it’s easy to find an Advance America near you.

  • Accessible application

    You can apply for a loan or cash advance online or at a store, making it easier to get funding. 

  • Several types of loans

    Advance America offers personal loans, title loans, lines of credit, payday loans, and cash advances.

Cons

  • Not available in every state

    Advance America is only available in Alabama, California, Delaware, Florida, Idaho, Indiana, Iowa, Kansas, Kentucky, Louisiana, Michigan, Mississippi, Missouri, Nevada, Ohio, Oklahoma, Rhode Island, South Carolina, Tennessee, Texas, Utah, Wisconsin, and Wyoming.

  • Limited information online

    We found it challenging to get details about terms and rates without completing an application or speaking with a representative, making it harder to compare offers from other lenders.

  • Inaccurate support hours

    Although Advance America says customer service representatives are available from 8 a.m. to 9 p.m. Eastern during the week, we had trouble reaching someone.

Advance America reviews

SourceCustomer ratingNumber of reviews
Better Business Bureau1.47/5151
Trustpilot4.9/5116K
Google5/51,044
Collected on August 10, 2025.

Advance America earns impressive customer ratings on Trustpilot and Google. With more than 100,000 reviews on Trustpilot, it’s clear that the company has a long history of providing a solid customer experience. Google reviews are also quite positive, with most store locations earning four or more stars. 

Reviews on the Better Business Bureau (BBB) are the exception. Advance America earns low ratings on the site, primarily because customers report it as a scam. Most reviews on the BBB suggest that the scammers are Advance America employees attempting to scam them. The truth is that the scammers aren’t associated with Advance America at all, and the company replies to reviews to let customers know.

Customer comment recounts a scam where they were told they were approved for a $10,000 loan, then instructed to get a money card from Walmart for $1,700 and shared bank account password and checking account PIN. Advance America responds to explain that it has been targeted by unknown scammer groups and ask the customer to call its customer comment line.

FAQ

Does Advance America send you text messages?

Advance America doesn’t send text messages unless you provide the company with your cell phone number and opt in to the service. If you haven’t taken those steps, texts from anyone claiming to be Advance America are likely from scammers.

How do I contact Advance America customer service?

You can contact Advance America customer service by sending a chat message, direct messaging on Facebook, or calling 844–562-6480. You can also talk with a representative at a local store. 

What is the Advance America approval code?

Advance America doesn’t use an approval code. However, the company makes an approval decision when you apply for a loan or other financial product. The decision determines whether you can move forward and get the funding. 

What is the Advance America lawsuit email?

Some scammers who pretend to work for Advance America send threatening emails about lawsuits as a scare tactic. Report it to the Federal Trade Commission if you get an email from a company you don’t use and the person is threatening legal action. 

Does Advance America hurt your credit?

It doesn’t hurt your credit to apply for a loan with Advance America. Most loans require a soft credit check, which doesn’t impact your score. But the lender doesn’t require credit checks for some loans, like the payday loan.